Jack Schrock’s Blog


Jun 20th, 2014 | By | Category: Jack Schrock's Blog

Seems to me that far too many towers choose to “specialize” in non-consent work probably because they know little, if anything, about marketing and sales. As a result, they rarely meet the same customer twice. Putting it another way, without loyal and repeat customers they […]


May 30th, 2014 | By | Category: Jack Schrock's Blog

The other day I came across an interesting question: When and where did carriers first come into play? We know that Ernest Holmes was the first to develop a wrecker that served the automotive needs in the mountains around Chattanooga, Tennessee. He operated a garage […]

War is Hell

May 27th, 2014 | By | Category: Jack Schrock's Blog

There is no such thing as a “good war.” People die, or are maimed for life. Families are destroyed, and the combatants are diminished in other ways. But sometimes there is not an alternative to total war. WWII is a good example when Nazi Germany […]

Words of Wisdom

May 23rd, 2014 | By | Category: Jack Schrock's Blog

Over the years I’ve picked up some sage advice from others and I’ve come to call it “Words of Wisdom.” For example, I once worked for an attorney-turned-businessman who told me: ”There ain’t no such thing as a one-sided good deal.” From my mentor, Val […]


May 9th, 2014 | By | Category: Jack Schrock's Blog

We are beginning the lengthy process of “downsizing” and I suppose that means different things to different people. For us today, it means we don’t need a large home sitting on an acre of St. Augustine grass (that drinks water in the summertime) and everything […]


May 2nd, 2014 | By | Category: Jack Schrock's Blog

Recently I had to make an out of town consulting trip. It was too far to drive so I flew. It’s a long story but I’ll try to make it short: At 2:00 a.m. the morning of my departure the airline called to tell me […]

More on Gizmos

Apr 25th, 2014 | By | Category: Jack Schrock's Blog

I have a restored 1956 Ford F100 pickup that has only three knobs on the dash, which are: headlights, manual choke and windshield wipers. My wife’s rice rocket has so many gizmo controls I have to search to find the fog light switch, much less […]

Lonnie Ferrill

Apr 21st, 2014 | By | Category: Jack Schrock's Blog

I recall writing about this tower in an earlier blog. To refresh our memories, he was one of my first calls in a new Holmes 600 wrecker, all bright and shiny and painted red and white. Lonnie had just bought the wrecker business when I […]

Understanding Cost

Apr 4th, 2014 | By | Category: Jack Schrock's Blog

When you buy a new wrecker or carrier, the greatest cost is not maintenance, insurance, fuel or a total of all three — it is depreciation. So towers would be well advised to look carefully at depreciation before making a capital purchase. Generally speaking, manufactured […]

Old Fords

Mar 28th, 2014 | By | Category: Jack Schrock's Blog

You may recall that I once wrote about buying a 1956 spanking new Ford F100 pickup for $1,694 or maybe it was $1,964. Anyway it was a lot of money for a young guy just starting out. Soon thereafter, I fell asleep on the freeway […]