Statewide Towing Association Takes a New DirectionNov 29th, 2010 | By Editorial Staff | Category: Features
(Source: Statewide Towing Association press release.)
The celebration of Statewide Towing Associations’ (STA) 40th anniversary was a time for the board of directors to reflect on the associations accomplishments and its’ future.
In 1972, the STA was one of the first associations to host an industry trade show event. The purpose was to introduce new equipment, technology, training, seminars and networking. The STA has successfully held trade shows for 38 years in many different venues, each one with its own character. Many things have changed since then and so has the face of trade shows. With the internet and the ease of communication and consolidation in the industry, trade shows are no longer as effective reaching an exhibitors target audience.
Whereas in the 70’s there were very few trade shows, now nearly every state holds an annual event. We recognize that this places a financial and logistics burden on exhibitors. The STA board of directors has given the situation considerable thought and has made the decision to discontinue our annual two-day show to focus on continued legislative and regulatory improvements for the towers in Massachusetts.
The association is proud of the generosity of the towing industry in Massachusetts. STA hosted its first annual charity golf tournament in 2010, raising over $6000 for the Baystate Children’s Hospital in Springfield. During Oktowberfest 2009 and 2010, we raised over $20,000 for the Shriners Hospitals in Massachusetts.
In 1972 STA lead the way with one of the first trade shows in the nation, in 2010 we feel we are leading the way again with our decision to discontinue our two-day trade show event. We will host several smaller charity events in the future to foster networking and positive public relations. There will be sponsorship opportunities available for exhibitors, providing exposure to the industry as well as the goodwill of supporting a charity. The 2nd Annual Golf Outing is scheduled for July 26, 2011 at Blackstone National Golf Club in Sutton MA. We hope you will consider joining us.
For more information about our association, visit www.statewidetowing.org.