Another Member Benefit

Apr 27th, 2012 | By | Category: Geri Roskopf's Blog

Did you ever find yourself out of town and in need of a tow yourself? My husband and I, along with some other towing friends, were returning home after visiting the International Towing and Recovery Hall of Fame and Museum in Chattanooga, Tenn., when the Suburban we were driving started spewing black smoke. The transmission went and we needed a tow.

It was weird to be out of state and on the other side as a “customer” but thank goodness we had a copy of our TRAA membership book with us. We looked up a towing company that was close to where we were broken down. It was so nice to be able to call a fellow TRAA member and know we would be taken care of.

I received a phone call from a father whose daughter goes to college in Milwaukee, who said the tower and their mechanic from where they’re from recommended our company to tow and repair her vehicle. When they picked up her vehicle at our shop, they said they were so happy to be able to call someone their own repair shop recommended and trusted. It was a nice compliment to both of us.

I tell my customers that if they ever break down in another part of the state, give me a call and we will recommend a fellow Wisconsin Towing Association member to help them. Even though these companies are considered “competition,” many of them are friends, too. It makes sense to have one of them help out when a customer needs a tire changed, new battery or to be winched out.

I believe relationships and networking like these examples are great benefits of belonging to my state and national associations. Remember, if you ever break down in Wisconsin, give me a call – I’m here to help.